FOR-A UK appoints Northern Europe sales manager

June 11, 2008

Chessington, June 11, 2008 - FOR-A UK is expanding its sales force with the appointment of Peter Dinsdale as Sales Manager UK and Northern Europe. With 20 years' experience in the broadcast industry, the most recent 11 being at Snell & Wilcox, Dinsdale is focusing on Scandinavia, Northern UK and Ireland.

Dinsdale says, "I'm looking forward to working with FOR-A and growing its business in Northern Europe. This is an exciting time to join the team. The FOR-A product range has been expanding, and the new products are stirring up a lot of interest."

Peter Jones, General Manager FOR-A UK, comments, "Peter brings years of experience in the broadcast industry and will significantly improve our presence in the UK and Europe. He will work closely with our dealers to develop FOR-A's business even further as we continue to expand our range of HD/SD switchers, signal processing and other products. Recent years have seen a re-emergence of FOR-A in European markets, and Peter joins us at the ideal time to continue this growth."

About FOR-A
FOR-A is an established and internationally well known company offering highly innovative products that incorporate FOR-A's advanced video and audio technology. Since its foundation, it has always been a market leader, continuously responding to market demands by generating original products. With our state-of-the-art technology and wide-ranging experience, FOR-A has also provided its customers with optimal solutions for their business needs. Due to this comprehensive approach, FOR-A has established a solid reputation the world over.